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After our client
mailed out the catalog, they had to hire seven new people to keep
up with order taking and manufacturing!
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Letting
customers know you’re out there is vital, and the right vehicle
can do the job. Freedom Designs is a company that designs and manufactures
wheelchairs and other equipment for children with severe disabilities.
When they came to us two years ago they wanted to promote their outstanding
products, and needed a way of doing so. We designed and printed a
16-page full-color catalog to meet this need.
To
help promote their company to its fullest, we advised reworking their
logo. Our design staff created an effective update of their logo while
keeping the integrity of its original design. The logo is now a staple
among all their advertising products.
After
they mailed out the catalog, they were deluged with phone inquiries.
They maxed out their telephone line capabilities, and had to hire
seven new people in the course of the next four months to keep up
with order taking and manufacturing! We
have since produced a series of beautiful full-page color magazine
ads. These utilize some of the same photography done for the catalog,
producing both a cohesive, recognizable image, and substantial savings
to the client. Now we have created a new 120-page parts catalog. We
serve as their agency as well as their printer, and we are very proud
of the success we have helped them achieve. |
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