Creating A Realistic Product Rendering That Sells

Often in business you and your team come up with a new concept for a product, or an upgraded version or an existing product, that requires a realistic product rendering. These are often made in Photoshop or Illustrator and can be as simple as making changes to existing product photography […] Read more »

How to Sell MORE With The Right Product Packaging & Labels

Morning-to-night business are selling products to consumers, and many of these consumers are deciding which product to buy based off the package or label on the bottle. From hair care, skincare, cosmetics, vitamins and supplements, to cleaning products and more — many of the buying decisions are made based off […] Read more »

Tradeshow Banners and Custom Signs

There are many ways to dress a tradeshow booth to attract attention. Motorized scrolling tradeshow banners are an excellent way to accomplish this as the motion of the scrolling banner often attracts attention. Another advantage to using a revolving banner is that it provides more space for your message (typically three or four images […] Read more »

The Magic of Photoshop Enhancements — Case Study

We recently produced a high-end corporate brochure for Universe Holdings, a renowned real estate investment company based in Century City. They found Clear Print while looking online for commercial printers in the Los Angeles area. Our client hired their own designer (Elizabeth Kempf of Gush Bottega) who did an excellent […] Read more »

Cross Media Marketing

I’ve always had a passion for sales and marketing, so after 13 years in retail product sales I started Clear Print to help companies market their products and services. Prior to the Internet, the best way to reach a targeted audience was to print and mail postcards, self mailers, envelope […] Read more »

Retail Product Labels – Case Study

Retail product labels (also called prime labels) serve as the main identification of a product. They’re designed to attract the customer’s attention and contain the necessary information to sell the product. These retail product labels can be cut-to-size and come on rolls (for both hand-applied or machine-applied application). Case Study – […] Read more »

Marketing Mistakes to Avoid

I read short marketing article the other day that listed five marketing mistakes to avoid. It was by Patrick Whelan, (President of Great Reach Communications) and he made some good points. With his permission, I’ve included these five marketing mistakes to avoid for your reading pleasure. Here’s Patrick: “I’ve spent […] Read more »

Custom Corrugated Packaging and Retail Displays

When it comes to packaging, sometimes paperboard construction just won’t cut it — you need something more heavy-duty (such as corrugated packaging). Often counter displays, shelf displays, standees and point-of-purchase displays will use a more sturdy construction made out of corrugated material, to keep merchandise safe and sellable.  We can make corrugated […] Read more »